By Peter Curwen,Jason Whalley
The telecommunications is likely one of the such a lot influential and important international industries. in addition to being essentially vital to the overall healthiness of the fashionable economic climate, it truly is dealing with a interval of unparalleled swap, dealing with various strategic demanding situations from globalization and cross-border alliances, to altering applied sciences and purchaser calls for. This cutting edge ebook presents a entire research of the foremost avid gamers within the and makes use of their stories to demonstrate the strategic judgements and dilemmas that experience resulted in either outstanding successes and notorious disasters. Case experiences from the USA, united kingdom and Europe are offered to demonstrate key strategic techniques within the including:
- managing ascent and decline
- convergence and specialization
- protecting middle markets
- managing business transition.
Combining in-depth research with concentrated dialogue of the strategic context, this key textual content may be of curiosity to scholars on expert telecommunications and knowledge administration classes in addition to MBA scholars attracted to the strategic research of this evolving worldwide industry.
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Telecommunications Strategy: Cases, Theory and Applications by Peter Curwen,Jason Whalley
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